Why Businesses Should Invest in ServiceNow

Information technology has made a lot of difference in the world of business. As customer needs evolve, so is technology. We all live alongside technology, which in turn makes our lives easier and more convenient. For businesses, IT has helped a lot in terms of improving customer service.

Likewise, it has also improved business operations as a whole. Over the years, a lot of applications and software were developed to help companies achieve their business goals and objectives. One example of such useful technologies is through ServiceNow implementation.

What is ServiceNow?

ServiceNow has been around since 2003 and offers various IT services to companies. This includes IT Operations Management (ITOM), IT Business Management (ITBM), and IT Services Management (ITSM). It uses a ticketing system that aids in managing IT-related tasks.

ServiceNow has been a popular technological solution for the past years and continues to grow every year. It enables the creation of workflows, which makes data collection and processing more convenient and practical. That said, ServiceNow is a great addition to all types of businesses.


Among different ServiceNow applications include the following:

1. Service Desk

ServiceNow enables users to avail of IT services using a self-service portal. Users can directly message the concerned staff and get the problem fixed. It features ConnectChat where the personnel can respond to user queries in real time.

This is a vast improvement versus using an old-school mailing system, which is less efficient. This software also enables the user to attach files that the assigned personnel can look into to fulfill the requests. It also has a visual task board wherein users can delegate various tasks simply by dragging and dropping files to the respective departments.

2. HR service

This platform helps HR departments in creating organized workflows within different departments. At the same time, ServiceNow avoids repetitive manual tasks. It also involves using customized forms to ensure excellent service among company employees.

3. Customer service

One of the most crucial departments in all businesses is having exceptional customer service. Customers can be able to voice out their concerns to the right people who will help solve their issues on hand. Standard CRM platforms focus only on customer engagement.

With ServiceNow, customers can connect to the appropriate person in charge and workflows that will help solve the problems. ServiceNow also features Service Mapping, which helps in finding the root cause of the issue. It also ensures that issues at hand will be resolved as quickly as possible.

4. Knowledge Conference

ServiceNow also conducts an annual conference called Knowledge, and it is usually held in different key cities in the US. It is attended to by more than 20,000 participants from around the globe.

It is said that more than 90 percent plan to return to the conference in the succeeding years. At the same time, more than 90 percent also said they had learned a lot during the entire conference. Annual conferences such as this one can bring new things that will be beneficial to their businesses.

Among benefits you can potentially get from attending the Knowledge Conference include:

  • Opportunity to receive more Knowledge at CreatorCon which caters among developers of ServiceNow
  • Explore more than 150 exhibitors and learn more about different ways to utilize the platform
  • Learning more about the platform from different people from all over the world

ServiceNow is a good investment for your business. It can help streamline workflows, improve customer service, increase productivity among employees, and eventually increase profit for your business.

Leave a Comment

Sign up for our daily newsletter

Discover the world of science, technology, and digital innovation with Antonaf, your go-to destination for tech enthusiasts seeking the latest updates in AI, tech, science, marketing, and business trends.

Scroll to Top